Raised among the Recaș vineyards, he was drawn to wine from childhood. Though he first pursued Law—studying in Timișoara and Graz and practising as a lawyer—he ultimately followed his passion for wine and gastronomy. He spent eight years in France as a sommelier at the celebrated Le Bristol Paris (home to 1* and 3* Michelin restaurants), managing a cellar of over 80.000 bottles, working within a nine-sommelier team, and leading the brigade in one of the 1* venues. That experience cemented a clear vision: wine is culture, emotion, and dialogue.

Back in Banat, he introduced an educational approach: “The Buffet of the Senses”, a multisensory exhibition, turning tasting into an interactive cultural experience. At Recaș Wineries he champions local wines as expressions of regional heritage. With rare international expertise, genuine passion, and deep attachment to Banat, he can turn the messages of Banat 2028 – European Region of Gastronomy to the public at regional, national and international level.